Previous we have two posts about creating leads database and case study for the cosmetics store that create leads database. This database will help you to manage your leads and marketing activities connected with that leads.
I made one template that can be used as lead’s database. One sheet of this template is for one person that is a lead, a prospect or customer. You can look at this template here:
In the template is obtained all elements that we explain in the earlier post about lead’s database. Besides contact details in the form, you can record all previous, current and future marketing activities that are connected with that person. Also, there is one combo box for all marketing activities where you can measure an impression for specific marketing activity. You can choose one from three different options: Low, Average and Good impression. This field can help you with evaluation of each marketing activity that you do for a specific person. When you collect all that impressions from different leads you can see what is effects from some marketing effort. With this information, you can stop with marketing efforts that don’t give results. In this way, you can continuously improve your marketing calendar. This will bring continuously increasing of business potential energy of overall business.
You can download this template for Leads Database from here.
Popularity: 14% [?]
