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	<title>Comments on: Efficiency and Effectiveness Matrix</title>
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	<description>Increase your business potential energy</description>
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		<title>By: More Effective Ads &#8211; Five Questions to Answer</title>
		<link>http://www.entrepreneurshipinabox.com/394/efficiency-and-effectiveness-matrix/comment-page-1/#comment-2754</link>
		<dc:creator>More Effective Ads &#8211; Five Questions to Answer</dc:creator>
		<pubDate>Thu, 06 Jan 2011 14:26:29 +0000</pubDate>
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		<description>[...] Effective advertising is a combination of science and art. Today it is easy to place an ad on different offline or online media. However, more complicated is to make that ad effective. An effective ad is something that can bring new customers to your business. [...]</description>
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