There is a variety of analysis and research that show how most persons who tried themselves in entrepreneurship fail, while much smaller part succeeds. It is not easy to be an entrepreneur. The question is what is the real reason for failure?
To start a business it is enough to have an idea and passion to implement that idea into reality. However, to sustain and grow the business, there is a need for much more additional elements that an entrepreneur needs to possess.
Yes, it sounds scary, but it is not something that cannot be acquired through experience. This does not mean that if someone doesn’t have knowledge about marketing shouldn’t try to start a business. But, those persons should be aware that they will need to increase their skills after the first day when they open the door of the company.
In this post, I will present some of my thoughts related to the real reason for failure and why some succeed and some simply fail.