It's not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change. ~ Charles Darwin

Small Business Advice: Make an Irresistible Offer

Small Business Advice

What will bring long-term competitive advantage and long-term wealth of your business? The answer is your offer, not any, but your irresistible offer. As an entrepreneur you’ll always want your business to have an irresistible offer that will convert more potential customers into the buyers. That will mean more buyers for your business, more income [...]

Small Business Advice: Change Your Focus on Customer

Small Business Advice

I know that you are born to compete with something, and everything that you see you want to compare with something yours. Now, as an entrepreneur your focus is also to compete, trying to kill the competition. Trying to make better offer, to make more promotions, to give bigger bonuses… But everything that I mention [...]