Acquiring new customers can be very costly, so much so that forward-thinking enterprises also spend considerable amount of resources in order to retain existing ones. Indeed, encouraging people to sign up to your subscription-based business is just the first step. What can be more challenging is maintaining the ties you have already built.
This short guide will walk you through the basics of forging strong relationships with your customers. With the help of these tips, you may be able to gain some good insights on how to retain your clients, and in so doing, improve your average customer lifetime value.
Marketing has changed since the turn of the century. People are no longer connecting or consuming their information in the same way, and it is up to business owners to adapt to the changing landscape. In the past it might have been enough to run a television commercial, place an advertisement in a local newspaper, or hang up some business signs, but this is not always the case any longer.
It’s safe to say that every affluent person is likely to have monetary uneasiness that demand customized solutions for tax management, asset protection, estate planning, trust management and risk management. Private Placement Life Insurance (PPLI) could definitely be quite handy and useful in the said areas of concern.
A cyber breach can happen to any business, whether big or small. In the past few years, though, quite a number of hospitals and healthcare companies have been the victims of cyber attacks. These organizations house a large amount of sensitive information, which make them prime targets for many persistent hackers.