Increase your business potential energy
Your competitive advantage must be something sustainable, something that would allow you surviving in a longer period of time. It must be recognized as the act, not on the paper in your marketing plan. Maybe you think that your competitive advantage is because you sell your products and services at a lower price. However, this [...]
How many small businesses have a strategy? Are entrepreneurs using it to build and growth their businesses? Are small businesses strategic, tactical or only small businesses that are considering how to survive the month? From my experience and contacts with entrepreneurs, I think that the most of them are not strategically but tactical oriented people. [...]
