Entrepreneurial Embroidery – How To Create The Perfect Teamwear

workwear

A first impression is a lasting impression and that’s why it’s so important to choose teamwear wisely. For most businesses, their staff are the face of their company so spending time on  research and planning before taking the plunge is essential. A uniform should impress clients with sleek stylish that’s practical and affordable. Continue reading for handy tips to consider when choosing workwear for your dynamic team.

Branding

Branding should be at the forefront of your mind when considering what your team’s uniform will look like. This includes carefully selected colours and style that tell your customers what your company is all about without them even realising it. Purposeful, yet subtle, design choices can have a huge impact on how people feel about your brand so make sure your company’s message is conveyed through your choice of workwear. Do you employ skilled tradesmen or front of house professionals?

The fact is, your uniform choice should reflect the work that they do. Choosing to purchase embroidered workwear is a great way to make your company’s logo more visible. This could be placed on colourful shirt and trouser combo or sewn subtly onto a sleek monochrome ensemble. Don’t forget, finishing touches matter too. Name badges, hats among other accessories could make a perfect addition to your employee’s uniform, making them stand out from the competition.

Functionality

Practicality is paramount. Considering different fabrics will allow you to make the most suitable choice for your staff- Do your employees work outdoors? If so, maybe a lightweight but durable fabric would be most suitable. Also think about their role- Will your employees need any high visibility fabrics so they’re safe on site or an overall with lots of pockets to increase productivity? A great way to determine exactly what your staff need from their uniform is to ask them. They’ll know what will work for them and what will be most comfortable- they may even have some ideas that you’ve not even considered yet.

Durability

The last thing you want is to choose cheap and short-lived workwear because you’ll be replacing it every five minutes. Choosing uniforms that are made from robust and durable fabrics will save you money long term, it will also prevent your staff from looking shabby when they’ve washed their workwear more than once. In countries like Australia the weather can differ significantly between seasons so it’s important to plan for this in advance. If you have staff who work outside, do you need to consider purchasing thermals for the winter? If you do this in advance it will save panic buying and save you money in the long run.

Colours

Your colour choice should chanel your brand and can help you staff stand out from the crowd. On some occasions the colour of your brand or logo may not translate well on to their uniform so it’s important to remember that bright and colourful logos look better on more neutral fabrics and will make them stand out and be easier to recognise by customers. Colours also affect mood so think about what environment you want to create. Bright colours excite and neutral colours soothe so consider what mood you want your staff to create.

Summary

Regardless of your business’s focus it’s possible to choose workwear that will promote your brand whilst keeping your staff happy and, therefore, increasing productivity. Considering the points above will remove the stress from this crucial decision and ensure your staff are positively promoting your brand whilst at work.