Business Model Recommendations by Guy Kawasaki

Business model as a starting point for all businesses presents the first thing after an initial idea that you must make. It is one of the most important business elements because many other things as a business strategy, business plan, or action steps will be based on your model.

It can be a simple picture with the diagram that will connect different business elements as your value, distribution of that value, communication and distribution channels, customers, competitors, stakeholders…

It also can be on a piece of paper with several words or sentences that narrative describes the same connection from above.

I found that many businesses suffer because of the lack of a clearly defined business model because, without it, they cannot produce a proper strategy or business plan that will support that strategy.

In the video below, Guy Kawasaki explains three recommendations about the business model:

  • Be specific!
  • Keep it simple!
  • Ask women!
Dragan Sutevski

Posted by Dragan Sutevski

Dragan Sutevski is a founder and CEO of Sutevski Consulting, creating business excellence through innovative thinking. Get more from Dragan on Twitter. Contact Dragan