Are you on the fence about hiring a web design firm? Whether you’re looking to revamp an existing site or build a brand new site, partnering with a web design agency can be a smart move.
But how do you know when it’s time to hire a web design firm?
We understand that it can be a tough decision. That’s why we’ve put together a few tips to help you out! Keep reading to learn if it’s time for you to call a design firm.
You’re Concerned About Your Budget
Outsourcing doesn’t always seem like the most cost-effective method, but believe it or not, you can save quite a bit of money by hiring outside your company.
The average cost-per-hire is $4,129. Even if you hire a single new employee, you’re looking at some major expenses that can sink your annual budget.
When you partner with a design firm, you won’t have to worry about extra expenses like benefits or equipment. You supply the ideas; they’ll handle everything else.
Even if you’d rather learn web design yourself, between books, courses, and software, you’re still looking at thousands of dollars in extra fees. Plus, you still won’t have the experience needed to create a great site.
You Don’t Have a Mobile Site
The bulk of web traffic now comes from mobile devices like smartphones and tablets. For that matter, mobile sites will only become more important in the coming years. Your website needs to offer full functionality no matter how your users access it.
Adding mobile functionality on your own can be a challenge, however, especially if you’re not familiar with coding. Professional web design firms have plenty of experience helping older websites make the transition to the mobile world.
In many cases, your new website will come with built-in mobile functionality. So in essence, you’re getting two variations of your website for the price of one.
You’re Looking to Improve Your SEO
At the end of the day, your website is only effective if you can pull in customers. And the best way to draw eyes to your site is through proper optimization.
If you’re not up to date on the latest in the SEO world (and given its frequent changes, you’re likely not), you’re better off hiring a custom web design firm that specializes in designing sites specifically for businesses.
With an SEO-friendly site, your site will be one of the first to show up on all the most popular search engines.
Should You Hire a Web Design Firm?
To summarize, yes, you should absolutely hire a web design firm if your company’s website is underperforming.
While it may seem like an investment upfront, partnering with a design firm can save you money in the long run. Moreover, the right firm will create a site that meshes with your marketing plans, propelling your business ahead of the competition.
For more marketing tips, make sure to check back with our blog!
