Minimalism for Entrepreneurs

Being an entrepreneur in the world today can be quite confusing. The world has evolved in so many ways – from just about everything going digital, to apps running the lives and systems we used to put up on our own, to social media being the main conduit for connection between brands and their customers.

It can be quite the matrix to navigate for a person who wants to start a successful business venture. A lot of the time, hopefuls such as yourself may not know where to start and what to prioritize.

In these times, it could be helpful to embody the value of minimalism even in one’s entrepreneurial endeavors – and that doesn’t mean changing all your decorations to black and white and taking out all of your office furniture – though if you find that that is helpful to you, you should go ahead and do that! We’re talking more of a deliberate, simple way of going about your business – one that lets you prioritize what’s really important and make the most out of what you have to maximize productivity and profitability.

Here are some ways you can practice minimalism as you go about your entrepreneurial journey:

1. Be clear with your goals.

This may be blatant for some, but others may tend to lose it in the myriad details that confuse and complicate. What is your goal for your business? If you’re like 90% of the entrepreneurial community, your goal is to make a healthy profit and that will be the driving force of all of the decisions you make. Helpful questions are – will this help me sell better? Will this increase my and my team’s daily productivity? Is this something that will significantly grow our conversions?

These are good ways to filter through the many decisions that you need to make every single day, and help you say no to the fluff and the expenses you could really let go of.

2. Create a space conducive for creation.

Your external world is a reflection of your internal world. It is important that you come into a clean, well-lit, and encouraging workplace every day. Whether you go to work in your home office or in a different building, make sure that the way it is designed is organized, fosters a good flow of communication, and is of course safe. If you are overhauling or are just in need of more comfortable yet stylish furniture, there are many options for you without having to break the bank. Check Style Nations to get ideas on how you can make new office furniture fit the space that you have.

3. Hire the expertise you don’t have.

The people you work with are a great part of what makes your business. It is best to hire people that are good at skills you don’t possess, so that you can fully complement each other and make full use of the resources that are available to you. You will be able to maximize your human resource and maybe even be able to tap into or harness skills you have kept in the background. This rediscovered creativity or passion can even contribute to the satisfaction in your daily grind. 

These are some of the basic ways you can practice minimalism as you go about your entrepreneurial journey. They can be the pillars that help guide your decisions so that you can continue to focus only on the essentials so you don’t feel overwhelmed with the details that you encounter every day.

Dragan Sutevski

Posted by Dragan Sutevski

Dragan Sutevski is a founder and CEO of Sutevski Consulting, creating business excellence through innovative thinking. Get more from Dragan on Twitter. Contact Dragan