Everything You Need to Know About Affiliate Marketing

Affiliate marketing is the most popular methods to generate income online with not much of an effort. You can earn a good amount of money by working a few hours a day with this type of marketing.

How to get started to earn passive income through affiliate marketing is what you need to learn as an online entrepreneur. Here is a short guideline to give you an introduction to this marketing, how it works, and how much potential it has for a steady revenue stream.

What is Affiliate Marketing?

Affiliate marketing is a marketing strategy that is based on performance. Online retailers pay the commission to the website for every customer that is referred by the website to the retailer. The affiliate, website that does promotional activities, gets paid only when the customer makes a transaction with the retailer.

Four parties are involved in affiliate marketing that are product creators, affiliates, networks, and consumers. Product creators are the ones who are producing products. The affiliates are promoting the product. Networks manage the affiliate while the consumers are the end-users of the product. Networks are not the mandatory party for affiliate marketing but the other three are a must. 

How Does Affiliate Marketing Works?

Pay per Click (PPC), Pay per Lead (PPL), and Pay per Sale (PPS) are three types of affiliate marketing. PPS is the most famous and vastly used in the digital world while the other two are less common.

According to writemyessay.today, pay per click is the one where the affiliate is paid on every click regardless of the actual sales or lead. It is a rarely used type of affiliate marketing as the product creator has all the risk on itself. The affiliate doesn’t have to worry about the sales of the products.

Pay per lead means that the product creator will pay the commission to the affiliate for every lead generated by them. This can be a trial creation, a form submission, or a pre-purchase. The risk of this type is shared by both the affiliate and product creator.

Pay per sale is a type of affiliate marketing in which the product creator pays the commission to affiliate only when the actual sales transaction takes place. This is a common form of affiliate marketing as all the risk is on the affiliate.

How to Start With This Type of Marketing?

Here are seven simple steps that you need to know to start affiliate marketing.

  1. Selecting a niche and platform is the first thing to do.
  2. Develop an audience.
  3. Register yourself for the affiliate program.
  4. Select the products that you think you can promote better.
  5. A unique, interesting, and engaging content to promote the selected products.
  6. Optimise your website and start tracking.
  7. The last thing is you just need to get paid.

How much you can earn through this marketing?

The potential for earning money through affiliate marketing is unbelievable. Some super affiliates are making even $100,000 a month. Rather than the revenue, it is the profit that matters in affiliate marketing. It all depends on what kind of work you do, the industry or niche you operate in, and how much you want to make. It is better to align your expectations with potential earning before you start affiliate marketing.

Dragan Sutevski

Posted by Dragan Sutevski

Dragan Sutevski is a founder and CEO of Sutevski Consulting, creating business excellence through innovative thinking. Get more from Dragan on Twitter. Contact Dragan