Establishing trust with consumers is crucial when trying to get them to purchase the products/services your business offers. Positive reviews are one of the best ways to show potential customers how committed your company is to provide them with a great experience. Approximately 91% of young consumers claim they trust the online reviews a business has.
As a business owner, obtaining and showcasing positive Google reviews should be a top priority. Many entrepreneurs stay awake at night thinking, “how can I improve my Google reviews?” The answer to this question is more complex than most people realize.
Are you trying to boost your Google reviews? If so, check out the useful information below.
Take Advantage of Leave-Behind Marketing
While many business owners have heard the term “leave-behind” used countless times, most of them are confused as to what this term actually means. A leave-behind is a term used to describe a piece of marketing collateral that is left behind at a customer’s home or place of business. Generally, contractors and other service-based companies will use leave-behind materials in an attempt to garner repeat business.
If your main goal is to increase the number of positive Google reviews your business receives, leaving behind Google review cards/flyers is a fantastic idea. Giving satisfied customers these cards after a job is complete is a great way to get them to take action and leave a positive review. Providing customers with something tangible can increase your chances of receiving positive reviews.
Send Out Follow-Up Emails
Finding new customers is far more time-consuming and expensive than keeping your existing customers engaged. While it is important to grow your audience, you need to understand the value of keeping a line of communication open with your existing customers. If you are attempting to get satisfied customers to leave more positive reviews on Google, sending out follow-up emails is imperative.
Once you have successfully completed a job or sold a new product to a customer, you should send out an email to touch base with them. These emails should be both personal and complimentary. In the conclusion of this email, ask the reader to leave feedback about your business on Google.
If you want to get more Google reviews, you can’t be shy about flat-out asking for them. With a well-crafted email, you should be able to convince some of your customers to provide positive reviews.
Growing My Google Reviews Takes Time
Utilizing the tips in this article can help you grow my Google reviews. However, you need to be aware that increasing the number of positive reviews you have online will take time. Being persistent and providing customers with top-notch service is a must when trying to generate more positive reviews. Are you looking for more advice on how to grow your small business? If so, be sure to check out some of the other blogs on our website.