Why Is Streaming Becoming The Norm In Delivering Content to the Audience?

You may be wondering why streaming content is becoming the norm in delivering content to your audience. It would be correct to say that cable TV is slowly dying out. Most people prefer to stream their favorite TV shows and movies rather than wait on DVD or watch them live. Streaming is also becoming a popular way of viewing live events such as concerts, sports games, political debates, etc. Here are the reasons why streaming is becoming the norm.


The first reason why streaming is becoming the norm is its convenience. You do not have to wait for your favorite show or movie on DVD; you can stream it immediately via Netflix, Hulu Plus, etc., and watch at your own time without ads. This also applies to live events such as concerts, sports games, or political debates. You do not have to wait for the next day’s news or watch them live while enduring ads that are frequently played. Everything is just a click away!

streaming content to audience

To start streaming, all you need is a good internet connection and a device that can stream, such as a computer, laptop, tablet, or phone. As explained in this streaming help guide, there are various content delivery systems, and it is essential to pick one that fits your needs. Some streaming services are available at much lower prices so that anyone can afford them.

Better Quality

Technology is fast advancing, and the quality of streaming content is getting better and better. With high-speed internet, you can now watch your favorite show or movie in HD without any buffering issues. The live events you stream will also look crystal clear with no interruptions.

This makes it a better reason why streaming is becoming the norm. It is better than cable TV, which only shows videos in standard definition, with possible interruptions due to signal issues or poor weather conditions. With so many streaming services available, people are now more likely to choose to watch content online rather than pay for a cable subscription that offers lesser high-quality viewing.

Access to More Content

You can easily count the number of TV shows or channels in your cable TV subscription. You can watch them live or wait for the next episode on DVD, but whatever you choose, it will only be limited to what is shown by your cable TV provider.

With streaming services such as Netflix and Hulu Plus, you now have access to more content with different genres, all under one subscription plan. People can now pick and choose what they want to watch without paying for many channels that they do not even use. This gives it a considerable edge over cable TV. You can easily switch to other options with just one click.


With the economies of different countries going down, people find it hard to afford the high cost of cable TV subscriptions. While some are willing to pay for it, others prefer streaming which is much cheaper and offers more content since they have access to all different genres under one subscription plan.

Aside from a good internet connection, all you need is a device that can stream, such as your computer or phone. It will be more affordable in the long run, and you will have access to a lot of content that you can watch at your convenience. Cable TV subscriptions can be expensive, and there are often hidden fees that come with them. With streaming services like Netflix, you get what you pay for.

Zero Ads

There is nothing as disgusting as watching your favorite show via cable TV and enduring the unbearable ads you have to watch. This is not a problem with streaming services like Netflix or Hulu Plus since they offer content without annoying ads.

This gives it an edge over cable TV because people are tired of paying for something that will provide them with no return on their investment except for interruptions. Cable TV providers are now being forced to include streaming services as part of their packages, and this is a good thing because it gives people an option to choose the service that works best for them.


Streaming services like Netflix and Hulu Plus offer content that you can watch anytime and anywhere you want. You do not have to wait for the show or movie to come out on DVD, which in most cases is months after it has been shown live. With streaming, you get instant access.

This makes them a better option than cable TV because you can now watch your favorite shows or movies on the go, whether you are commuting for work or on vacation. You do not have to wait until you get home because streaming services allow you easy access with an internet connection.

Streaming is becoming the norm because it offers better viewing quality and more content that you can watch anytime. You do not have to wait for your favorite show or movie on DVD, and you get instant access with an internet connection. It also gives people a cheaper option than cable TV subscriptions which often come with hidden fees and limited content choices accompanied by ads. With streaming services, you get what you pay for without any interruptions.

Dragan Sutevski

Posted by Dragan Sutevski

Dragan Sutevski is a founder and CEO of Sutevski Consulting, creating business excellence through innovative thinking. Get more from Dragan on Twitter. Contact Dragan