Private Label Manufacturing 101: What is it and Why Entrepreneurs Use it

Private Label Manufacturing 101

If you’ve been thinking about creating your own supplements company, you might have a great concept and branding idea but no idea how to manufacture the pills. Perhaps you’ve researched compounding equipment, and the whole idea seems expensive and outside your expertise.

Fortunately, there are companies that will work with you to design your supplement formula, create the capsules, and bottle your new product. You can partner with a manufacturer specializing in private label supplements to bring your idea to life.

Here is what private label supplements companies do and what to look for in these companies.

What Can a Private Label Supplements Company Do for You?

Private label supplement companies bring their manufacturing capabilities to your product with the specifications you choose. They will usually have many supplement ingredients already in stock and can particularly order others if you need them. You can decide how many milligrams of each supplement you want in the capsule, the capsule material, and the filler.  Then, they will bottle and label your product for you.

What Do I Look for in a Private Label Supplements Manufacturer?

1. The Quality Matters Most

To make your pills, a private label supplement manufacturer needs to procure their supplements from other producers. You’ll want to know they’re choosing to purchase high-quality, potent formulations that will make your brand stand out. Ask your potential manufacturer about whether they have certifications, buy certified products, or have ways to test the quality of those products themselves.

Some people in the supplements business are tempted to have their capsules produced overseas to save money. This could be OK, but only if you know who you’re working with and have good oversight of the process. For the most part, you will find that having your pills manufactured in the United States gives you the edge.

2. Customizability Let’s You Make Something Better Than Before

The best private label supplement companies will let you choose from many options to make the brand your own. They will have vegan, vegetarian, organic, and other selections to customize based on how you see your brand. You should also look for a company with a low minimum order to keep your product line growing.

The most crucial customization is your bottle and label. Look for a private label supplements company that can work with you to print a logo and packaging that gives you pride.  They should give you full reign of the customization decisions and help you with any technical aspects to create a consistent-quality, beautiful label on point with your brand.

3. Trust Keeps Your Company in Business

You have to be able to trust your manufacturer to create your product consistently, with the same high quality as day one. You also have to know they will fulfill orders on time to get the product shipped to your customer and maintain their satisfaction.  To find a company you can trust, you might look at their reputation. Ask other people in the industry and read reviews and articles until you find a company that seems like a good fit. Then, when you see them, get ready for many great years as a supplements entrepreneur.