The Benefits of Using Integrated Payments

The Benefits of Using Integrated Payments

When you’re running a business, there is a lot of work to do, but not all of it has to be so manual – some of it can be automated. The benefits of using integrated payments are numerous, including increasing the overall security of the customer transaction.

Using integrated payments in your business has several benefits. Here are some of the ways it can help you run your business more efficiently.

Automate sales and payments

Automatic payments save you time and reduce costs, as you won’t need dedicated employees to deal with the payment process. If you’re working alone and this task often falls to you, then integrated payments free up your time to do other tasks, which can bring more money into your business. You can use Ingenico semi integrated payment API to do this. All you need to do is create the checkout experience for your customers, and then the software will handle the payments.

Increase payment methods

If you use integrated payments for your business, it means you can give your customers or clients more payment options. This includes paying by gift cards, PayPal, credit cards, debit cards and mobile devices. People will have their own preferred method of paying, and if your business does not accept this, they may view you less positively.

You want to make things easier for your customers. This includes giving them a choice of payment, so they can choose which is most convenient for them. Your business is there to cater to your customers’ needs and preferences, and that should extend to the payment process.

A secure payment method

Using integrated payments also means that people can pay you securely. Your business won’t store their payment details without asking for their express permission. They can simply pay and feel reassured that their details are safe. You don’t need to increase the risk of security issues by using multiple systems when one system will handle all payment methods.

Easier to track your finances

Integrated payments make it easier to keep track of your business finances. You can track payment methods, including those which are successful and those which are either declined or slow to process. There is no need to gather details from multiple sources when these are all in the same place. This avoids missing some incoming payments by accident or mistakenly counting the same payment twice and overestimating your incomings.

In addition to using this information for accounting, it’s also easier to look at your transactions for any patterns. This can help you make important decisions related to your business. You can easily see which products are selling more, use the information in your marketing campaigns, improve your products, and decide whether to discontinue a specific product or service and stay relevant to your customers.

Integrated payments are a great way to make sales without the hassle of dealing with payments manually or having several systems set up for different payment methods. It also makes it easier for you to run your business, so you can spend more time on the parts of your business you enjoy without worrying about processing payments.