Author name: Dragan Sutevski, PhD

Dragan Sutevski, Ph.D., is the founder and CEO of Sutevski Consulting, where he helps businesses grow sustainably through innovative strategies and creative thinking. Follow him on Twitter for valuable tips and updates, or reach out here.

Dragan Sutevski

How to Use Evernote to Improve Your Business

Evernote is a powerful tool that can be very helpful for your entrepreneurial life and your business. It has the potential to increase your productivity and ensure that you will not forget anything connected with your business.

The biggest problem that I found using Evernote is organizing the notebooks for different uses for entrepreneurs. There are too many things that an entrepreneur can make with this tool, and I would like to obtain as many as possible ideas on how entrepreneurs can organize themselves for the better utilization of Evernote.

I will start with the improvement ideas that I think are very useful. Why do we need to start with the improvement ideas? First, entrepreneurs are people full of ideas about everything around their businesses. Many of the ideas can be easily forgotten if they are not immediately translated into actionable steps. But, some of them are worth it now, while others are for the future. On the other hand, you can’t accomplish everything that you dream of in a quick time. It’s not possible.

The Shocking Truths You Need to Know For Customers

truths customers

You are an entrepreneur that make something from nothing. But, for who you are making something from nothing? Why are you creating something from nothing? You want to be your boss. But, you are wrong. What about your customers?

As an entrepreneur, you have many more bosses who define your work and work for your small business.

Every business has customers or at least should have customers. If companies don’t have customers, there is no business at all.

How to Prepare Your Business Goals for the Following Year

How to Prepare Your Business Goals for the Following Year

Probably you as an entrepreneur are making decisions about your business goals for the following year. If this is the case, then now is the perfect time to start making some critical checkpoints before you start your plan to accomplish the goals.

Each year we want to make something better from last year. We set up new milestones for us and our business. We set up our business goals because we need accomplishments. Also, we want to make something worth it for us, and we want to become better. We want to improve our business. And, we always want something more. That’s the core of our nature as human beings.

However, sometimes we can find ourselves lost trying to achieve our goals.

Let’s make the last realignment of the following year’s goals for your business.

5 Steps to Implement What You Learn While You Still Learning

learning process

The learning process is a never-ending process. That’s one of the basic entrepreneurial business potential energy. That’s something that makes you and your business different.

You can start learning immediately after you start reading a book, but if you don’t take notes and start with the implementation of what you already learned very often you can forget it.

That’s the case with everything. You can read a blog post from which you learn something, but if you don’t take immediate actions, you can simply forget the post or find it in the collection of hundreds or thousands blog post for future review. And time goes on. You don’t make anything from learned, or simply what you learned from the learning process is not there in your brain.

Can We Learn Something About Product Development?

products with trust

I like the concept of the minimum viable products that enable entrepreneurs to bring the product on the market and continuously improve and develop according to the customer’s desires. As you can see we talk about products developed for customers, not the entrepreneurial desires or the initial business idea.

Each business idea is the dream of an entrepreneur. Ideas are based on hypotheses that are not yet tested or proved that will work. In the past one of the basic tools for entrepreneurs to try testing the hypothesis was making a business plan where they put the results of market research and based on them, they make an assessment about the demand. But, today it is a time-consuming job that again will not give us 100% accuracy that everything that we put in the business plan will be the same in the implementation process.


On the other side, we need data about the acceptability and feature needs as soon as possible if we want to have the products that will satisfy the market. Can we start building something from nothing and put on the marketplace with the minimum required features to find approved information for our future directions in the development cycle?

Build a Membership Site For Your Business

pricing strategies and pricing questions

Is your business on the Internet? Do you market your business on the Internet? Do you have customer service? Does your business help your customers after the sales? Can you create an additional revenue stream with a membership site?

Probably, each of these questions will be answered as yes.

Today, I would like to talk a little bit about membership site and their incorporation into your business model.