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Author name: Dragan Sutevski

Dragan Sutevski, Ph.D., is the founder and CEO of Sutevski Consulting, where he helps businesses grow sustainably through innovative strategies and creative thinking. Follow him on Twitter for valuable tips and updates, or reach out here.

Dragan Sutevski
indie game development

Should You Be Investing in the Gaming Industry?

General / By

Video games – they’re for kids, right? Well, not exactly. The indie game development market is lucrative, and one of the fastest growing industries in the world.

What was once valued at $44.9 billion in 2007 is now worth over $116 billion in 2017. Concerning the development, marketing and sales of video games, in-game micro-transactions as well as streaming and digital distribution, it’s safe to say that the gaming industry is huge and shows no signs of slowing down. While the perfect time to get in on the video game industry would have been 10 or 20 years ago, the next best option is now. Below we’ll look at some of the best ways to make money in the video game world.

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online presence

3 Trendy Ways to Build Your Online Presence

Digital Marketing / By

The power of the online world for businesses is no secret. With Google getting more than 100 billion searches per month, 54 percent of marketers saying blogging is a top inbound priority, and one-third of the world using social media regularly, getting your brand’s online presence up to scratch can see phenomenal results for your exposure.

You’ve probably heard of the traditional and technical ways of building this, such as SEO and paid social advertising, but what are some trendy changes you can make to see better results? Let’s take a look.

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hiring or independent contractor

Hiring or Contracting: What’s Right for Your Business?

Management / By

There comes a time in every startup business when an entrepreneur looks at their workload and realizes something: that they can’t do it all. To be able to grow a business while offering the same quality attention to every client, a one-person show needs to expand and get external help. So what’s better: hiring an employee or using an independent contractor?

Both have their pros and cons, and only you can decide what works for your business. That being said, here are some factors to consider when choosing between an employee and contractor.

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retail apocalypse

How Brands Can Avoid Becoming Victims of the Retail Apocalypse

Retail / By

Despite the booming economy and a record holiday shopping season, 2017 was a tough year for traditional brick-and-mortar retailers, continuing the store-closing trend that has been dubbed the retail apocalypse. Over 300 retailers filed for bankruptcy last year, a 31 percent increase from 2016. Major brands including JCPenney, Macy’s, Kmart and Sears closed over 5,000 store locations. Another 1,000 locations are scheduled for the chopping block this year. Other brands facing trouble include Abercrombie & Fitch, Gap, and J. Crew.

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entrepreneur drivers

What Drives an Entrepreneur to Achieve Extraordinary Success?

Entrepreneur / By

Living as an entrepreneur is not a feat that is easily achievable overnight. Many individuals who are professional entrepreneurs work tirelessly for years or even decades before discovering complete financial freedom and success. Understanding what drives an entrepreneur the most is essential if you are passionate about working on your own and desire to do so full-time.

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What Drives an Entrepreneur to Achieve Extraordinary Success?Read More »