Here are the best marketing articles to help you market your business and become an expert marketer.
The world is becoming increasingly digital, and marketing is following suit. Banner ads, SEO, social media – they often become the focus of businesses seeking to broaden their reach. They are, of course, very effective – but there are a number of offline marketing tools that are both affordable and highly effective, that all businesses […]
Promote Your Business with Low-Cost Offline Marketing Read More »
In a field like digital marketing and SEO, the TLAs come out forcefully, thick and fast. Three letter acronyms, or indeed acronyms more generally, are the gatekeepers of so many industries. Also, there are many digital marketing acronyms you will need to know. They speed up communication, but they also keep things opaque and unclear to the
DMA:D – Digital Marketing Acronyms: Decoded Read More »
Each second, an average of 6,000 tweets are tweeted on Twitter, adding up to more than 350,000 tweets each minute, 500 million tweets daily, and 200 billion tweets per year, according to digital marketing consultancy Paper Gecko, Ltd. How can a company cut through all that din? A barrage of industry research has focused on
Cutting Through the Noise on Twitter Read More »
Blogging is one of the best ways you can increase brand awareness, engage your audience, and ultimately generate revenue. If you’re on the fence about whether blogging will prove fruitful for your business, it’s important to understand that without it, you’ll quickly fall behind your competition, who are likely fighting for keywords that are important to
How to Use Your Blog to Generate Revenue Read More »
Before the digital age, where brands are more accessible to consumers, your brand was defined as a logo and a color palette. Now, it’s more complex. Customers are judging you like a book’s cover. A weak aesthetic won’t land you much business. There’s a sea of competition and you need to stand out. You won’t achieve
5 Tips to Create an Effective and Simple Aesthetic for Your Brand Read More »
No matter how much you plan, how many pros and cons lists you make, or how often you tell yourself that you’re going to take some time to think about it, the truth is that the majority of decisions that we make are largely based on how we feel in that moment. And, it’s backed up
The Power of Emotional Marketing Explained Read More »
