Here are the best marketing articles to help you market your business and become an expert marketer.

Finding User-Generated Content on Instagram

user-generated content on instagram

You can only hope for your Instagram page to do well if you do nothing to take advantage of new tricks and tricks used to boost engagement and visibility. With millions of users exploring the platform, it is possible to harness the power of user-generated content and use it in your favor.

Of course, you need to proceed carefully and know what will or will not work for your social media page.  That leads people to a serious problem: where should you go to find the most appropriate user-generated content on Instagram?

You can find user-generated content on Instagram for a particular brand that can be easily searched under the brand hashtag. Simply type your brand name or any particular hashtag associated solely with your brand in the search tab, and you will get a list of all the posts and stories posted by your customers. Filter out the relevant posts and feature them on your wall.

Keeping Your Business and Personal Social Media Profiles Separate

business profiles separate

The controversy over Nike’s recent Colin Kaepernick ad campaign became a little too personal for a Louisiana school teacher this month when she lost her job over a Facebook post commenting on the ad. Slidell High School teacher Valerie Scogin reacted to another poster’s comment in the Facebook stream of a Slidell High graduate, making a racially-charged comment that she has since apologized for. Scogin had previously taught math at the school for 10 years. Due to the school’s personnel policies, it is not known whether she was fired or resigned. Your private social media profiles can bring you problems.

Optimize Your e-Commerce Site and Beat the Competition

optimize e-commerce website

You’ve just started your first e-commerce business and are faced with fierce competition every day – a veritable red ocean. You’ve got your website running smooth and looking sharp, loaded all the products and their descriptions, yet results are far from expectations. What’s going on? Well, e-business success really comes down to this trifecta: traffic, optimizations, and conversions.

If you’re not happy with your website’s results, this article is for you. Have a look at the pointers below and develop your own action plan.

Best Low-Cost Marketing Ideas for Small Businesses

low-cost marketing ideas and marketing advices

Big conglomerate companies are well established and because they have the funding, they can spend huge sums on marketing. Small businesses, however, are not as fortunate and will have to find ways to entice customers. If you are operating a small business and you cannot afford the expenses for radio ads, billboards and mass mailings, low-cost marketing tips for small business are available to help you stay afloat in the competitive business world.

It is possible to advertise on a tight budget but you need to prioritize your expenses. These seven low-cost marketing ideas can help to improve your customer base.

Highly Effective Ways to Increase Your Reach On Instagram

instagram stories

You can certainly create an Instagram page, add some content, and hope for others to notice and follow it. However, the things are not as simple as they look because the competition is fierce. There are so many people with their Instagram pages ready to take things further to win new followers. In this situation, you need to employ new strategies to help win some viewership.

A simple and effective way to make your presence felt in the world of Instagram is to buy some likes and followers from a website like Gram Blast, which is the best in the business. You may be thinking that buying likes is not a good practice, but it does not hurt when you know you are dealing with an authentic service provider.  At the same time, you can focus on your content and ways to make your Instagram look special, and everything else will fall into place. Here are some ways to get new followers:

Why Has Digital Marketing Become An Integral Part Of Businesses?

going digital marketing

In an era where the interference of digital media, irrespective of fields, has almost become impossible to resist if you still believe business boom without digital marketing is possible. Then you are missing out on a huge open market without any restrictions.

Here is why you need to include digital marketing as an integral part of your small business.