Corporate blogs are the result of demands from consumers for organizations to be more transparent with their customers. These act as a means of humanizing the corporate act which was once thought to be emotionless and cold. The reason why marketing pundits emphasize on a well-kept and relevant corporate blog is simple: it’s effective in […]
10 Dos and Don’ts of Corporate Blog Read More »
According to a wide-ranging survey by Clutch, 55 percent of small businesses invested in search engine optimization (SEO). It seems like a good enough percentage, but that represents a mere three percent growth from the previous year. The reluctance of small companies to leverage the benefits of the search may have something to do with
SEO: What Should You Prioritize as a Small Business? Read More »
To be different from competitors in the market is essential in ensuring your company’s prosperous future. So, it is critical to have a clear answer to this question: how is your company different from competitors? One of the most asked questions from entrepreneurs when we talk about the differentiation between them and their competitors is
More Than 20 Questions That Can Help You Become Different From Competitors Read More »
Online businesses are taking over every industry today. There are more online businesses nowadays than in-person businesses, it seems. As more shoppers are leaving the brick-and-mortar world of shopping behind, it’s more important than ever to transition your business online. If you already have a physical business, you’re in luck. You’ve already done a lot
How to Switch From Physical Business to Online? Read More »
Even though you might have the best product or service in the world, if nobody gets to hear about it, you’re not going to make any sales whatsoever. Period. This is where marketing comes in; by getting this part of your business done right, you’ll position yourself as the one who provides answers to people’s
Why is Marketing Essential to Your Business Success? Read More »
Business cards might not be the go-to marketing method for modern businesses today, but they can still be extremely effective for spreading the word about your brand and gaining more exposure. This is especially true for B2B companies where marketing is often more formal and business-oriented. Business cards aren’t always the most exciting form of
Five Ways to Create Business Cards That Stand Out Read More »
