Whether you run a retail store or sell products online, promotional products are a great way to attract new customers, build brand loyalty and increase sales.
There are hundreds, if not thousands, of ways to advertise a product or service to potential buyers. They range from the practical to the completely insane (think Red Bull’s world record skydive from space). Every method has the same goal; convince the potential customer to buy something from a particular brand.
When you think of marketing, you probably have images of social media ads and email campaigns pop into your head. Or maybe you imagine a memorable television commercial from the Super Bowl. The more traditional marketer may picture newspaper ads or a giant billboard with a gigantic message and image. All of these marketing channels can be effective in their own way, depending on the brand and its target audience.Read More about Taking Advantage of Promotional Products