The Devil in the Details: How Logistics Affects Sales and Retention
Lots of people like to romanticize sales professionals and the tactics they use. It’s a compelling thought to imagine salespeople as slick-operating, smooth-talking dynamos who could schmooze their way through any difficult situation. In reality, though, sales pros don’t tend to operate this way –– especially not in the B2B field. Rather, more often than not, landing a sale depends on a person’s ability to apply sound business logic to a situation. And every company needs logistics and a solid logistical plan to keep the promises their sales team makes on a regular basis.
Don’t believe us? Here are four ways your logistical strategy can affect your sales performance.
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