Opportunity Recognition & Idea Generation

This post provides an overview of the academic literature available in the area of entrepreneurial opportunity recognition.

Firstly, the opinions and theories of some respectable members of the academia from this field are discussed and compared. Then some contemporary issues in entrepreneurial models’ design are elaborated upon with one specific scholarly study being given as an example.

In the second part, through an interview with an entrepreneur, some personal insights from a real-life case are provided.

Finally, the post offers an outline comparing theory with the real world.

From both the literature review and the interview findings, a relationship was established, which only partially fits the academic suggestions.

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