Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

market analysis

What are You Selling to Your Customers

What are You Selling to Your Customers?

Marketing, Sales / By

What are you selling to your customers? Your answer, as the answers of many entrepreneurs, will be your products and services.

Some of you will answer that you are selling the solution to the problems for the target market. It’s the correct answer.

Some of you will answer that you are selling satisfied needs for your customers. That’s also the correct answer.

However, what I see as a possibly dangerous situation for entrepreneurs is that all of these answers have a very tiny view of the real situation in the target market.

…

What are You Selling to Your Customers?Read More »

using google to improve offer

How You Can Use Google to Improve Your Offer for Your Customers?

Entrepreneurship / By

Marketing is something that will help your small business to connect customers with your own business processes. That’s mean producing products and services that people will want and will buy from you. So, you need to always work on improving your offer to your customers.

On the other hand, technology development and the internet now can help marketers to make better analysis and decision.

…

How You Can Use Google to Improve Your Offer for Your Customers?Read More »

10 Information Sources For Initial Market Analysis

Marketing / By

A successful entrepreneur will always be able to choose the right products and/or services his company will offer to the customers on the market on which also exists competition. Probably someone before you have started a similar company and offered some type of products or services for the same persons on the market that you are targeting. So, before anything else, you will need to do an initial market analysis.

If there is still no competition, it is obvious that you cannot expect that it will be the same situation for a long time. The right products and services that you will need to choose to sell to your customers will become available to you only after you make the initial market analysis.

…

10 Information Sources For Initial Market AnalysisRead More »