Each entrepreneur must know and be aware that the last 20 years bring tremendous changes in the industry which, perhaps for years or even decades worked in the same traditional way. Today, your online strategy will need to prepare you for tomorrow. We must accept today, but at the same time to look into the […]
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What are you selling to your customers? Your answer, as the answers of many entrepreneurs, will be your products and services. Some of you will answer that you are selling the solution to the problems for the target market. It’s the correct answer. Some of you will answer that you are selling satisfied needs for
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Marketing is something that must exist even before you open the doors of your business. It is not strange for entrepreneurs to start with marketing before startup stage of their business. Before their products or services finish with the development stage. If you want to have a successful business launch or successful product launch it is
Marketing Before You Start With Your Your Startup Read More »
Entrepreneurial knowledge is important for your business success. It would be best if you worked continuously on increasing your knowledge. In this post, I propose several TED talks like video presentations from TED (Technology, Entertainment, Design) from where you can extract really useful elements to increase your entrepreneurial knowledge. I propose to you to watch
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Your competitive advantage must be something sustainable, something that would allow you to survive for a more extended time. You must recognize this as the act, not only on the paper in your marketing plan. Maybe you think your competitive advantage is because you sell your products and services at a lower price. However, this
Your Competitive Advantage – Is it Strong Enough? Read More »
Marketing is a large part of everyday business activities. Sometimes it brings fantastic results, sometimes not. However, we cannot underestimate its value for each small business. There, on the market are thousands or millions of potential customers for your company. They will become your customers only if they hear about the products and services offered
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