Planning Archives

8 Questions Each Marketing Plan Needs to Answer

A marketing plan is one of the most useful tools in the hands of entrepreneurs. Today, you can’t expect that small business will survive without marketing activities.

But, the problem is those entrepreneurial possibilities are very big when it comes to different marketing approaches in a small business.

What we need is a high-quality marketing plan that will help us to implement different marketing tactics, achieve our marketing goals and overall business goals, and iterative improvement of our next activities.

Probably, you already have seen entrepreneurs that market their business on an occasional level. They try different tactics, different activities, and different approaches. But, there are no results, because they not have a systematic approach that will guarantee success and ensure continuous improvement in every future step.

Such a systematic approach in marketing can be ensured with a marketing plan.

Do you have a marketing plan?

Here are 8 questions that each marketing plan needs to answer:

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Day 14: Charts – Improve Your Business in 77 Days

Business Planning, Improvements / By Dragan Sutevski, PhD

Today, we will continue with the fourteenth day in the challenge to improve your business in 77 days. This is the second part of the improvements that we will make in this challenge, or more specifically improvements of the business planning process as a part of your overall improvement process.

You already have worked on your previous business planning experience, forecasting, knowledge, business model and your business goals.

Now, we can continue with your business plan as a document, or something that will have the purpose to help you in better understanding of your current or future company activities. Today, your task will be to work on improvements of the graphs contained in your business plan.

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How to Write a Business Plan in 30 Steps

Business Planning / By Dragan Sutevski, PhD

If you have a business plan, it will not guarantee your success. But, if you don’t write a business plan, it will guarantee your failure.

Your business plan is your roadmap to what you want to achieve. It is much better if you know all of that curves on your entrepreneurial journey. You can expect everything and react in a way that will enable you to continue on the same road.

When we talk about the business plan, and how to write a business plan, I want to mention one thing. The form of your business plan is not something important. The content of your business plan is much more important and how you will use it to achieve your small business goals. So, your business plan needs to be an actionable plan, something that will motivate you to take action and bring results in the future.

In this post, I want to present a list of 30 steps that you need to take to write a business plan for your small business. Not any kind of plan, but the plan that will encourage you to see much more various aspects of your business.

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Day 13: Business Goals – Improve Your Business in 77 Days

Business Planning, Improvements / By Dragan Sutevski, PhD

Let’s continue with the thirteenth day in the challenge to improve your business in 77 days. Still, we are in the business planning improvements as a part of your overall improvement process.

You already have worked on your previous business planning experience, forecasting, knowledge and business model.

Now, we can continue with the more specific tasks when it comes when you prepare your business plan. Today, your task will be to work on improvements of your business goals.

You need to remember that your business goals are the first specific things on which everything else will be depended in your business planning process.

If you screw up with your goals, your overall business planning process will also be screwed.

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Day 11: Knowledge – Improve Your Business in 77 Days

Improvements / By Dragan Sutevski, PhD

Let’s continue with the eleventh day in our challenge to improve your business in 77 days. We are in the business planning improvements part in this challenge, and we already work on improvement of previous business planning experience and forecasting.

But, as you know, the business planning process will be dependent on your own knowledge as an entrepreneur, but also the knowledge of your team that will be included in the process.

When we talk about factors that make an entrepreneur successful, the second layer was knowledge and creativity. There we talk about the knowledge and acquiring that knowledge.

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Day 9: Previous Planning Experience – Improve Your Business in 77 Days

Improvements / By Dragan Sutevski, PhD

We are in the second part of our challenge to improve your business in 77 days. In this part, you need to improve your business planning process.

The best way to start improving your business planning process is with your previous experience in such a process.

You know what you make good in the past and what’s wrong. You know what gives you desired results and what does not give you. Also, you know where your mistakes are. That knowledge will give you the possible parts where you need to improve your business planning process.

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