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How Marketing Strategies are Chosen in Different Industries

Without a campaign plan, businesses just throw a product or service out there and hope it works. They are hoping there’ll be a market for it and hoping there’s something unique about them that sets them apart from the competition. A brand strategy is a company’s overarching “game plan” for executing and achieving marketing-related objectives.

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How to Spend Much Less Time on Social Media (While Getting Better Results)

As a freelancer or small business, you’ve likely heard of the benefits of keeping an active social media presence, but who has the time for that? Although social media is free, it costs a lot in time, primarily through trial and error. However, with these tips, you can spend less time on social media but

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How Florida Courts Handle Punitive Damage Awards in Personal Injury Cases

When you suffer injuries due to another party’s negligent or wrongful actions, you may qualify to pursue compensatory (economic and non-economic) damages. However, these are not the only damages you can recover in a Florida personal injury case. When another party causes an injury due to grossly negligent or intentional behavior, the court may sometimes

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