The Fight for Relevance: Is Print Marketing Viable or Dead?
The so-called Kindle revolution changed publishing in 2008. Ever since pundits have been predicting the death of print. Back in 1984, Ghostbusters‘ Egon Spengler even pronounced that “print is dead”. Is the printed article actually dead? How about print advertising in other forms, like flyers or posters? In an era of digital advertising, it can be […]
The Fight for Relevance: Is Print Marketing Viable or Dead? Read More »