Times are changing; technology is growing; now, marketing your business to take it to the common audience is very simple, yet highly effective because of the digital value. If you are associated with an online business or any other business for that matter, marketing is the essential aspect that you have to focus on to […]
Tips to Optimize your Business Through Digital Marketing Read More »
Monetizing an app requires building up a user base. So, marketers’ first instinct might be to focus on getting people to notice and install their app. But it’s important to note that there’s a difference between users and installers. Installation is the gateway to engagement, to be sure. But in today’s predominantly “freemium” app market,
Mobile Marketing & Quality Control: Getting the Users You Need Read More »
You can only hope for your Instagram page to do well if you do nothing to take advantage of new tricks and tricks used to boost engagement and visibility. With millions of users exploring the platform, it is possible to harness the power of user-generated content and use it in your favor. Of course, you
Finding User-Generated Content on Instagram Read More »
The controversy over Nike’s recent Colin Kaepernick ad campaign became a little too personal for a Louisiana school teacher this month when she lost her job over a Facebook post commenting on the ad. Slidell High School teacher Valerie Scogin reacted to another poster’s comment in the Facebook stream of a Slidell High graduate, making a racially-charged
Keeping Your Business and Personal Social Media Profiles Separate Read More »
You’ve just started your first e-commerce business and are faced with fierce competition every day – a veritable red ocean. You’ve got your website running smooth and looking sharp, loaded all the products and their descriptions, yet results are far from expectations. What’s going on? Well, e-business success really comes down to this trifecta: traffic,
Optimize Your e-Commerce Site and Beat the Competition Read More »
Big conglomerate companies are well established and because they have the funding, they can spend huge sums on marketing. Small businesses, however, are not as fortunate and will have to find ways to entice customers. If you are operating a small business and you cannot afford the expenses for radio ads, billboards and mass mailings,
Best Low-Cost Marketing Ideas for Small Businesses Read More »
