All companies exist in a specific type of market. The market contains current or potential customers, competitors, and other market players. It is a complex environment that you must research continuously. Because of that here I would like to give you the complete guide to market research you will need to conduct. Marketing has become one of […]
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Each entrepreneur must know and be aware that the last 20 years bring tremendous changes in the industry which, perhaps for years or even decades worked in the same traditional way. Today, your online strategy will need to prepare you for tomorrow. We must accept today, but at the same time to look into the
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Marketing is a large part of everyday business activities. Sometimes it brings fantastic results, sometimes not. However, we cannot underestimate its value for each small business. There, on the market are thousands or millions of potential customers for your company. They will become your customers only if they hear about the products and services offered
40 Must Do Marketing Advices for Your Small Business Read More »
If your business is “normal” business, the existence probably will rely on your customers and how much you sell to them. However, selling without marketing cannot be done, or can be done but not in the way as you want. On the other side, marketing without the last steps, the real marketing campaigns that will attract
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I found myself several times in the position of formalization of the marketing plan that I think last forever. Writing a better marketing plan from my experience is not a good document with charts and graphs, but the simple roadmap to achieve overall marketing goals. I write more about this in Dangers When You are
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