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world wide web

website checklist

Website Checklist for Local Business Success

Thanks to the Internet, small businesses have a powerful marketing channel to reach local customers. As entrepreneurs turn their business ideas into brick-and-mortar realities, a well-designed, locally-optimized website is crucial to a successful business venture.

Michael Koploy, ERP Analyst at Software Advice-a website that provides free reviews of point of sale systems for small businesses – recently created a guide for small business owners to ensure that their websites are suited for local searchers. According to Koploy, there are 8 steps to ensuring that a small business owner has a locally-optimized website:

business blog

How You Can Keep Fresh Your Business Blog in Vacation Time

Business blog as a marketing tool is a significant part of your overall marketing for small businesses and entrepreneurs. However, it’s time for summer vacation.

The most significant problem for small businesses about this marketing tool is the lack of human resources. Lack of human resources that will contribute to your business blog and make it live in the summertime is a real threat to this marketing tool. In many cases, the entrepreneur is the one and the only person who entirely perform these activities about blogging.

So in this post, I will try to present some ideas that you can use to organize you appropriately.