Lead Generation Archives

Autopilot For Linkedin To Boost Lead Generation

Social media has become the preferred platform to connect with mates from similar industries, schools and even sharing the same hobbies and interests as well. LinkedIn was developed as a recruitment platform where the subscribers would project their candidature through a strong profile to be noticed by the recruiters and the journey to reach the dream job is simplified.

At the same time, the platform has now become the trusted source of useful leads for marketers and brand owners. Eventually, recognizing the potential, LinkedIn has developed some effective tools that help to reach out to the prospects in an easy manner compared to the conventional searches.

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Stepping Up Your Game: 5 Lead Generation Techniques Every Business Needs to Use

Lead Generation / By Dragan Sutevski, PhD

When it comes to generating leads, many different business models work best with specific techniques. While some lead generation methods are more efficient for offline businesses, others have better ways of working with online companies.

However, you can use all the lead generation techniques in some way with all types of businesses, with significant results. Here are five of the most efficient lead-generation techniques that you should try with your company.

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5 Ways to Turn Your Blog Into a Lead Generation Machine

Lead Generation / By Dragan Sutevski, PhD

A multi-faceted phenomenon, blogging not only provides an online outlet for people ranging from creatives to crossfitters, but it has also undeniably changed the global marketing landscape. Blogging was the beginning of all the foundational digital platforms we know today – Facebook, Twitter, Instagram, Snapchat – these are all forms of creative blog writing.

So, just how do you turn your blog into a source of income?

Why, with lead generations, of course! In order to turn your blog into a positive ROI for your business, you’re going to need prospective customers (leads) to turn (generate) into paying clients.

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How to Generate Leads Online

Digital Marketing, Lead Generation / By Dragan Sutevski, PhD

Do you generate leads online? Remember that crackling sound as your Internet would connect in the “old days”? Anyone? Anyone? Bueller? We might be dating ourselves but it’s truly hard to imagine a time pre-Internet, don’t you agree?

So much information is passed, revenue earned, and life lived on the interwebs these days. It’s also impossible to run a business effectively without using the Internet. You don’t want to just “use” it though, as there are ways to maximize its effectiveness. Wondering how to create the best online presence you possibly can? Read on for five tips on how to generate leads online.

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What’s Your Lead Generation Process in Your Small Business?

Lead Generation / By Dragan Sutevski, PhD

A company’s lifeblood is sales, and salespeople need leads to increase sales. The quality of sales leads can be more important than quantity, which is challenging to assess and improve. So, the important question is, what’s your lead generation process?

That makes assessing leads vital to selling more, but what goes into assessing leads? Busy business owners and sales managers can use the Sales Lead Management Association’s sales forecast calculator, and leads required calculator to better understand how much improvement they need to meet sales goals. Then they need to take a good look at their sales team’s lead generation process.

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What Your Sales Team Need to Know About Customers

Lead Generation / By Dragan Sutevski, PhD

Are your sales staff has knowledge about your potential customers?

Do you know what is the most important that your sales staff needs to know when they try to sell your products or services?

I have experienced when the sales representatives from the same company called me several times with the same offer previously denied. I can see that they don’t know anything about me, my needs, my business needs, and everything else connected with me and their offer. How they will know that if they don’t know when they called me previously, what was the results from that call and why I denied their offer. That’s not professional.

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